If Your House Isn’t Getting Offers, Read This.
Online searches for “can’t sell house” just hit an all-time high according to Google Trends. So, if your house has been sitting on the market without any bites, you’re not the only one. But it’s also not the end of the road.
Homes are selling every day, so you can turn this around. You just need to take another look at your approach.
If you’re feeling this pain, know this: an online search engine isn’t where you should go for your answers. It’s much better to talk to your agent. Because a search engine doesn’t know your market or your house. But your agent does.
While a quick search or an AI platform may give you some tips on what to try, only an expert agent can actually diagnosis what’s going on – and how to fix it.
For example, your agent knows most homes that struggle to sell today are usually being held back by one (or more) of these three things.
1. Presentation: Buyers Will Compare Everything
When inventory was tight a few years ago, buyers overlooked imperfections because they had to, or they’d lose out to another bidder. Now? That’s no longer the case.
Today’s buyers scroll through dozens of listings in just minutes. They compare condition, updates, lighting, finishes, layout, and more – all side by side. If your home feels dated, cluttered, or in need of repairs, buyers will notice and it’ll knock your house right off their list of contenders.
This doesn’t mean you need a full renovation. But it does mean first impressions matter again. To compete today, you need curb appeal. Clean spaces. Neutral colors. Professional photos. If there are scuffs on the walls, obvious repairs, or too many outdated features, it could be what’s holding you back.
2. Pricing: If the Price Isn’t Compelling, It’s Not Selling
This is maybe the hardest one to hear, but what your neighbor sold their house for a few years ago isn’t necessarily the same price you’ll get today. As Selma Hepp, Chief Economist at Cotality, says:
“For sellers, the days of pricing aggressively and expecting instant offers are largely over. Homes that are well-priced and well-presented will still sell, but pricing discipline matters more than it did during boom years.”
Buyers are budget-conscious right now. If your home is priced based on outdated expectations instead of current demand, buyers may still look at your house online… but they likely won’t write an offer. Or, they’ll make an offer that you think is too low.
Pricing too high for this market is one of the top things sellers miss the mark on today. And those who aren’t willing to meet the market where it is or entertain offers may feel stuck.
3. Access: If Buyers Can’t See It, They Can’t Buy It
It sounds obvious but limited showing availability can kill your momentum. If your house isn’t easy to see because you’re restricting showings to evenings only, no weekends, or requiring a 24-hour notice, you’re cutting your buyer pool down by more than you may realize.
And the more friction you create, the fewer buyers walk through the door.
In a market where buyers have more options, the last thing you want to do is give them a reason to skip your house. Availability matters because if no one sees it, no one buys it.
Don’t Let Search Results Decide Your Next Step
When your house isn’t selling, it’s tempting to spiral and wonder if it’s the market or if something’s wrong with your house. But instead of searching for answers online, here’s what to do.
Sit down with your agent and ask three honest questions:
- What are buyers looking for in today’s market?
- What feedback are we getting from showings?
- Why do you think my house hasn’t sold yet?
That conversation will bring a lot more clarity than any search engine results.
Bottom Line
If your listing feels stuck, it’s not a sign you shouldn’t sell. It’s the market giving you feedback. And feedback is powerful when you use it.
Start with a real conversation with a real agent about what’s working and what’s not. I will be able to tell you which small adjustments could totally change the momentum. Because in this market, the sellers who adapt are the ones who move.
The Price You Set Can Make (or Break) Your Sale
There’s one decision you’re going to make when you sell that determines whether your house sells quickly, or it sits. Whether buyers make an offer, or scroll past it. Whether you walk away with the maximum return, or you end up cutting the price later.
And that’s your asking price.
The #1 Mistake Sellers Make Today: Trusting the Wrong Number
If you’re thinking of moving and trying to figure out what your house may sell for, it’s tempting to start with an online home value tool. They’re fast, free, and easy. And you don’t have to talk to anyone. But here’s the problem: they don’t know your house.
And that can be a bigger drawback than you realize.
Where Online Estimates Fall Short
Online tools often lag behind the market. They look in the rearview mirror, relying on closed sales and delayed information. And in that sense, they’re using incomplete data.
That’s not a miss in how these systems are built. Some information just isn’t available online. Bankrate explains:
“While these tools can be a useful starting point, keep in mind that they typically do not provide the most accurate pricing. Algorithms can only rely on the information available; they can’t account for things like a home’s condition or renovations made since the last public information was updated.”
They can’t see:
- The unique features that make your house special
- All the work you’ve put in to keep it in good condition
- Or, how in-demand your specific neighborhood is right now
So, while they may do a good job in some cases, they can’t be as accurate as a local agent who has boots on the ground day in and day out.
In a market where buyers have more options, a seemingly small margin of error can cost you thousands if you price too low, or weeks of lost momentum and time if you price too high.
If you want to sell for the most money and in the least amount of time, you don’t want the fast answer on how to price your house. You want the right one.
That’s why the savviest homeowners today don’t rely on algorithms when it actually matters. They rely on people, specifically trusted local agents.
What an Expert Agent Brings to the Table
According to 1000WATT, sellers overwhelmingly believe real estate agents have the best sense of a home’s true value, far more than any automated tools.
That confidence isn’t accidental. As Bankrate puts it:
“A professional appraiser or real estate agent can visit the home in person, assess the neighborhood as a whole as well as the individual property, perform more thorough market research, and consider subjective details.”
And those details matter. A skilled local agent doesn’t just pull reports. They know what’s happening right now:
- What buyers are paying this month, not last month, or even last year
- How your home compares to the current competition in your neighborhood
- Which features add value based on what buyers are willing to pay for today
- How to price your house to create urgency in this market
And once an agent steps foot in your house, they may even find your online estimate undershot your value. So, if you stuck with the estimate you got online, you’d actually be leaving money on the table. And no one wants that.
Bottom Line
While online tools can give you a rough starting point, only a local expert can give you a price that actually works.
If you want to know the right number for your house, not just the easiest one to find, give me a call. I would love to help you, no obligation, just clarity.
Top Real Estate Agent in Granite Bay & Roseville, CA | Suzanne Volkman, Coldwell Banker Realty
When navigating today’s competitive real estate market in Granite Bay, Roseville, and communities throughout Placer, Sacramento, and El Dorado Counties, professional guidance and local expertise make a measurable difference.
Suzanne Volkman is a Broker Associate with Coldwell Banker Realty and a Top 100 Agent in the Sac/Tahoe Region, providing residential real estate representation across all price ranges and property types. Her practice is built on disciplined pricing strategy, direct client advocacy, and hands-on transaction oversight from consultation through closing.
Suzanne holds advanced professional credentials, including Certified Residential Specialist (CRS), Pricing Strategy Advisor (PSA), Accredited Buyer’s Representative (ABR), Global Luxury Specialist, Performance Management Network (PMN), and the Realtor® Emeritus distinction from the National Association of REALTORS®. She is a past President of the Placer County Association of REALTORS® and the Placer County Women’s Council of REALTORS®, reflecting long-standing leadership and service within the industry.
Clients work directly with Suzanne—not a handoff team—ensuring continuity, accountability, and clarity throughout every stage of the transaction.
For a confidential consultation or current market analysis, contact:
Suzanne Volkman, Broker Associate – Coldwell Banker Realty
🌐 https://suzannevolkman.com
📞 (916) 847-1445
✉️ suzanne.volkman@cbnorcal.com
DRE #00702179
Is Buyer Demand Picking Back Up? What Sellers Should Know.
The housing market hasn’t felt this energized in a long time – and the numbers backing that up are hard to ignore. Mortgage rates have eased almost a full percentage point this year, and that shift is starting to wake up buyers.
Home loan applications have risen. Activity has picked up. And sellers who step in early could benefit from the momentum long before the competition catches on.
Let’s take a look at what’s happening behind the scenes and how you can take advantage of it.
When Rates Come Down, Buyer Activity Goes Up
In today’s market, buyer demand is closely tied to what happens with mortgage rates. As rates come down, applications for home loans go up. Rick Sharga, Founder and CEO of the CJ Patrick Company, explains it like this:
“We’re in an incredibly rate-sensitive environment today, and every time we’ve seen mortgage rates drop into the low-to-mid 6% range, we’ve seen an influx of buyers hit the market.”
And that’s exactly what the data shows. More people who were sidelined are applying for mortgages again now that borrowing costs have come down. Of course, that’s going to ebb and flow just like rates ebb and flow. But the bigger picture is, there’s been improvement as a whole since rates started coming down.
In fact, the Mortgage Bankers Association (MBA) shows the Mortgage Purchase Index is hovering at the highest level so far this year:
And that’s not the only sign of optimism. MBA also shows mortgage applications recently hit their highest point in almost 3 years too. A clear sign demand is moving in the right direction heading into 2026:
And just in case you were wondering, it’s not just pent-up demand coming out of the government shutdown that slowed some of the processing of government loans for a month or so. If you look back at the last graph, you’ll see the steady build-up of momentum throughout the entire year.
The big takeaway for you is this. Now that rates have come down, buyers are starting to ease back into the game. And that’s turning into real contracts on homes just like yours.
Home Sales Are Rebounding
Just to really drive home that this is trending in a good direction, the most recent report from the National Association of Realtors (NAR) shows pending home sales (homes that are under contract) are picking up too. The Pending Home Sales Index is also at the highest it’s been all year (see graph below):

And that means the market is ending the year on a high note and headed into 2026 with renewed energy. While that may not seem like a big shift, it’s a rebound worth talking about.
Pending home sales are a leading indicator of where actual sales are going. If more homes are going under contract, it’s a good sign more homes will actually close over the next two months, ultimately boosting sales. This could be part of why experts project home sales will inch higher in 2026 than they were in 2025 or in 2024.
Of course, this may ebb and flow a bit as we see some year-end volatility with mortgage rates. But, it shouldn’t be enough to change this overall trend. Expert forecasts say rates should stay pretty much where they are throughout 2026. That means the stage is set for this momentum to continue going into the new year.
What This Means for You
Here’s the opportunity. Selling now means:
- More buyer demand. As affordability improves, you could see more buyer traffic and home showings (if your house is priced and staged right). And the best part? The buyers who are re-engaging feel like they’ve already waited too long for this moment. So, they’ll be eager to move.
- Being ahead of the curve. Listing sooner rather than later puts you ahead of the game, before other sellers realize something’s shifted.
Whether you’ve been putting off selling because you thought buyers weren’t buying, or you took your house off the market because you weren’t getting any bites, this is your sign to act.
Bottom Line
Want to know what’s happening with buyer activity in your area, and what it could mean if you want to sell your house in the new year?
Let’s talk about getting your house listed in early 2026, so you can take advantage of this momentum building in the market.
Thinking about Selling Your House As-Is? Read This First.
If you’re thinking about selling your house this year, you may be torn between two options:
- Do you sell it as-is and make it easier on yourself? No repairs. No effort.
- Or do you fix it up a bit first – so it shows well and sells for as much as possible?
In 2026, that decision matters more than it used to. Here’s what you need to know.
More Competition Means Your Home’s Condition Is More Important Again
Over the past year, the number of homes for sale has been climbing. And this year, a Realtor.com forecast says it could go up another 8.9%. That matters. As buyers gain more options, they also re-gain the ability to be selective. So, the details are starting to count again.
That’s one reason most sellers choose to make some updates before listing.
According to a recent study from the National Association of Realtors (NAR), two-thirds of sellers (65%) completed minor repairs or improvements before selling (the blue and the green in the chart below). And only one-third (35%) sold as-is:
What Selling As-Is Really Means
Selling as-is means you’re signaling upfront that you won’t handle repairs before listing or negotiate fixes after inspection. That can definitely simplify things on your end, but it also narrows your buyer pool.
Homes that are move-in ready typically attract more buyers and stronger offers. On the flip side, when a home needs work, fewer buyers are willing to take it on. That can mean fewer showings, fewer offers, more time on the market, and often a lower final price.
It doesn’t mean your house won’t sell – it just means it may not sell for as much as it could have.
How an Agent Can Help
So, what should you do? The answer isn’t one-size-fits-all. It’s going to depend a lot on your house and your local market.
And that’s why working with an agent is a must. The right agent will help you weigh your options and anticipate what your house may sell for either way – and that can be a key factor in your final decision.
- If you choose to sell as-is: They’ll call attention to the best features, like the location, size, and more, so it’s easy for buyers to see the potential, not just the projects.
- If you decide to make repairs: Your agent can pinpoint what’s really worth the time and effort based on your budget and what buyers care about the most.
The good news is, there’s still time to get repairs done. Typically speaking, the spring is the peak homebuying season, so there are still several months left before buyer demand will be at its seasonal high. That means you have time to make some repairs, without rushing or stressing, and still hit the listing sweet spot.
The choice is yours. No matter what you end up picking, your agent will market your house to draw in as many buyers as possible. And in today’s market, that expertise is going to be worth it.
Bottom Line
While selling as-is can still make sense in certain situations, in some markets today, it may cost you. So, no, you don’t have to make repairs before you list. But you may want to.
To make sure you’re considering all your options and making the best choice possible, give me a call to have a quick conversation about your house.
Locked In Place: Why Millions of Homeowners Can’t Afford to Move
For years, America’s housing challenges have been framed as a simple supply-and-demand problem—low inventory, rising interest rates, and affordability constraints. But beneath those familiar headlines lies a deeper, structural issue we unintentionally created.
Today, millions of homeowners are wealthier on paper than ever before. They hold record levels of equity and historically low mortgage rates. Yet many of them cannot afford to move.
Not because they lack buying power.
But because moving no longer makes financial sense.
The Mortgage Lock-In Effect
Recent national data shows just how severe this gap has become. According to Realtor.com, the typical U.S. homeowner currently pays about $1,300 per month in principal and interest. Selling that home and purchasing a “typical” home today would require a monthly payment of approximately $2,236—a 73% increase in housing cost.
This growing gap is known as the mortgage lock-in effect. Homeowners who secured ultra-low rates during 2020–2021 are effectively trapped by them. Giving up a 3% mortgage to buy into today’s higher-rate, higher-price market often means paying significantly more—sometimes for a comparable or even smaller home.
The market isn’t frozen because people don’t want to move.
It’s frozen because moving comes with a financial penalty.
From Pandemic Stimulus to Market Stagnation
When mortgage rates fell below 3% during the pandemic, buyers surged into the market. Millions refinanced. Millions more purchased homes. Cheap financing softened the sting of rising prices, allowing values to climb rapidly—often 25% to 40% in many markets.
When inflation followed, rates snapped back sharply. Prices, however, did not.
The same mechanism that once encouraged mobility now suppresses it.
Federal housing research confirms this effect. A Federal Housing Finance Agency (FHFA) working paper estimates that rising mortgage rates have prevented millions of otherwise normal home sales by discouraging owners from listing their homes.
Why Homeowners Are Staying Put
It’s easy to assume homeowners stay because they “love their homes.” Many do—but that only tells part of the story. The real constraint is financial.
Homeowners face a stark choice:
-
Give up an exceptionally low interest rate
-
Buy into a market with both higher prices and higher borrowing costs
Even selling at a profit often results in higher monthly expenses and reduced flexibility. Equity becomes difficult to use when accessing it raises your cost of living.
This isn’t a lifestyle decision.
It’s a structural trap.
The Ripple Effect on the Housing Market
When homeowners can’t move, inventory shrinks. When inventory shrinks, affordability worsens—especially for first-time buyers.
This dynamic is already visible. Sellers are increasingly choosing to pull listings rather than cut prices or trade into higher-rate mortgages. According to Investopedia, delistings surged 45% year over year, highlighting the reluctance of owners to transact under current conditions.
Low inventory, in this context, is not the cause—it’s the symptom.
How We Unlock a Trapped Housing Market
This is not a short-term cycle. It’s a structural flaw that requires structural solutions:
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Portable and assumable mortgages that allow buyers to take over existing low-rate loans
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Incentives for downsizing and life transitions, particularly for long-time homeowners
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Housing built for real demand, including townhomes, ADUs, and smaller, more attainable options
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Modern mortgage products designed for flexibility and mobility—not just long-term lock-in
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Greater transparency around equity use, so homeowners understand the true cost of moving
The Bottom Line
We built a housing system that rewards people for staying put and penalizes them for moving. The result is equity without freedom, ownership without mobility, and a market that struggles to function.
Mobility is not a luxury. It is a cornerstone of economic health and household well-being.
If we want a housing market that truly works, we must stop celebrating locked-in equity and start creating real pathways forward.
The American Dream only works if people can move with it.
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