Why Overpricing Is Hurting Sellers in Today’s Market

If you’re a homeowner thinking about selling—or already on the market—this is a must-read. Ryan Lundquist of the Sacramento Appraisal Blog has penned a powerful open letter to sellers whose homes aren’t moving because they’re priced too high. In today’s shifting market, buyers are more selective than ever, and homes that don’t check all the boxes—especially on price—are being passed over.

Ryan breaks down why the red-hot market of 2021 is behind us, and how today’s buyers are demanding more for their money. He also introduces the concept of the “purple pill”—a combination of price reductions and buyer concessions—as a strategy for sellers to stay competitive.

If you’re wondering why your home isn’t selling or want to avoid common pricing pitfalls, I highly recommend reading the full post. It’s honest, insightful, and packed with practical advice.

👉 Read the full article here [sacramento…alblog.com]